The Troy Lee Designs Moto catalog for 2013 took on a high contrast black background so the loud colors of the gear would really pop in studio and action photography.  The TLD custom paint projects and heritage pages carry special meaning for our brand so careful attention was paid to these opening spreads.  Rough, gritty textures prooved to be the perfect complimentary backdrop to our many vintage and paint job process photos.  

 

The entire catalog can be viewed here:  http://www.troyleedesigns.com/2013/moto/

 

Responsibilities included:  Creative direction, pagination, lay out, graphic design, photo manipulation and retouching, photoshoot organization, printing files prep and more.